| 191. |
Efficient Blogging
by: Jim Estill
One of the challenges of blogging is to come up with good posts that interest readers and keep them coming back. Sometimes I do not feel like I have good original wisdom. It is presumptuous to think I can have top quality original material all the time. A second challenge is the time to blog. I run a $1 Billion dollar company so when I decided to blog I knew I needed to figure out how to do it eff... (read more)
• March 2006 •
|
| 192. |
Creating a Powerful Brand Name
by: Rodney Brooks
“Pull the string, and it will follow wherever you wish. Push it, and it will go nowhere at all.” -- Dwight D Eisenhower From top business executives, to people striving everyday in their communities. From traditional corporations, to the internet, “branding” has become one of the most significant marketing practices to date. We have all become accustomed to the fact that our favorite brand will ... (read more)
• March 2006 •
|
| 193. |
Countdown to Success : Twelve Things to do Twelve Months in Advance
by: Susan Friedmann
When a show’s a year away, it may seem like you have lots of time to get ready. But appearances can be deceiving. Twelve months is not long, especially with all the pre-show planning, training, and preparation you’ve got to do. Here is a checklist of sixteen vital items that need to be done approximately one year before you set up your exhibit: 1. Identify Where The Show Fits In Your Marketing ... (read more)
• March 2006 •
|
| 194. |
The Humble Postcard Is Making A Comeback
by: George Dodge
If you were a contestant on Jeopardy and the answer was "Postcards," what would the question be? How about: "What is one of the most incredibly effective, yet under-utilized methods for driving qualified buyers to your business or website?" Many businesses think postcards are a little old-fashioned for this era of Internet Marketing, but nothing could be further from the truth. Online marketers ar... (read more)
• March 2006 •
|
| 195. |
Postcard Power! How To Instantly Generate More Business With Powerful & Inexpensive Postcards
by: Robert Boduch
Postcards can be valuable marketing tools for any business. Here are a few ideas that will help you get the most from your own postcard marketing campaign. The magic of these eye-catchers is that they deliver short, concise messages in the minimum amount of time - perfect for the "time-poor" society we live in today. They get the important information across rapidly, with a quick and easy flip of... (read more)
• March 2006 •
|
| 196. |
Get Clients with a Small Business Networking Strategy
by: Michael Port
Networking, Ugh! Much like the thought of marketing and sales, the thought of networking may make you cringe. For most solo-pros, service professionals, and small business owners, they hear the word networking and it brings to mind the old business standard of promotional networking at 'meet & greet' events where it's understood and accepted that everyone is there to schmooze and subtly m... (read more)
• March 2006 •
|
| 197. |
5 Business Essentials (Besides Great Copywriting) To Maximize Your Sales Success
by: Robert Boduch
Effective copywriting is one piece of the puzzle. But you also need some basic business essentials. Sure, great ad copy is a crucial component to marketing success, but it's not the be-all-and-end-all some people seem to think. It's this kind of "cure-all" approach that sometimes gives advertising a bad name as the truth gets exaggerated in an attempt to sell inferior products. Here are 5 ... (read more)
• March 2006 •
|
| 198. |
No-Cost Marketing Strategies for Home Based Businesses
by: Murad Ali
Many small businesses are run from people’s home computers and fall under the radar of business statistics. Whether you are working for a multi-level marketing company or selling painted bird houses the difficulty of advertising your products without a budget is overwhelming. Let us face the fact that $20 a month spent on classified advertisement isn’t going to bring in a flood of visitors. A home... (read more)
• March 2006 •
|
| 199. |
Headlines Online -- 7 Ways To Use Powerful Headlines Profitably On The Web
by: Robert Boduch
Secrets Of Successful Headlines Online Are you applying proven principles to ALL your headlines? If not, you're missing a golden opportunity to build your business. A strong headline can make a huge difference in the offline world of marketing. But it works just as well online. In this article, I'll reveal 7 ways to utilize the power of headlines online. To achieve online marketing succe... (read more)
• March 2006 •
|
| 200. |
Receive BIG Exposure With Little Effort
by: Carlos Machuca
Now, I know most of you trying to make a living out of your own product or out of someone else's as an affiliate have had a very hard time getting the exposure you need to create a good stream of traffic AND sales. You've probably paid for "targeted" visitors which are nothing but a bunch of worthless popups, 404 redirects, etc Until now, not many people know what kind of benefits are behind... (read more)
• March 2006 •
|