| 261. |
The 10 Essential Elements You Must Include In Every Offer
by: Eugenijus Sakalauskas
Before you begin writing any e-mail promotion , it’s important that you sit down And clearly map out your offer. Do not skip this critical step. You want to make sure that you have all the details of your offer sitting in front of you before you start writing , because you’re literally going to be plugging this information into a formula. And if you want it to flow together nicely, you need be ... (read more)
• March 2006 •
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| 262. |
Marketing: Your Brand Is About More Than Just Good Looks
by: Dean Mercado
First let’s clear up a common misconception of what a “Brand” really is. A brand is more than just your company’s name or logo. It’s more than just a particular type of product you offer such as Q-tips brand of cotton swabs. It’s more than just the look of the packaging of your product. In a nutshell your ”Brand” is the culmination of everything your prospect’s 5 senses can pick up on about yo... (read more)
• March 2006 •
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| 263. |
The Elements of an Effective Business Card
by: Karen Nodalo
Most of the biggest deals in the business world begin with the exchange of business cards. Everything starts from a good introduction, customer maintenance and customer acquisition. Business cards printing services have continued to grow and enhance because it has proven that the services are equally helpful and useful in gaining a promotion. The little cards that you send out are useful to bridg... (read more)
• March 2006 •
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| 264. |
The Best Brochure Printing Company to Handle your Services
by: Karen Nodalo
If brochures are your ideal choice, you should identify what you need to come up with the best brochures that will sell out completely. Of course the most vital is to find the best brochure company that can handle all your brochure printing. In choosing the company, it should have some deliberation in brochure printing. Some companies offer different types of printing but it would be suitable to c... (read more)
• March 2006 •
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| 265. |
Do FREE Classified Ad Sites really work?
by: Dale Calvert
The question is…DO FREE CLASSIFIED AD SITES REALLY WORK? The answer is yes and no. I know that is not the answer you wanted to hear, but it is the truth. Let me try to explain further. All marketing is numbers! The more advertising methods you are using in the market place, ultimately the website visitors you will have and the more sales you will make. With that said, a few years ago when we r... (read more)
• March 2006 •
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| 266. |
Great Customer Service Is The Foundation Of Business Success
by: Robert Boduch
Customer Service: fundamental to success... but so often forgotten. No matter what you’re selling, widgets or copywriting services, business success is built on satisfying customers -- one at a time. It's about delivering great customer service. Repeat business and referrals are fundamental to maximum long-term growth and profitability. After all, repeat buyers and referrals are the most prof... (read more)
• March 2006 •
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| 267. |
Donor Acquisition Fundraising Letters: Five Tips For Attracting New Donors And Members.
by: Alan Sharpe
Your organization is doing well if 85 percent of your donors renew their support each year, according to Stanley Weinstein in his book The Complete Guide to Fundraising Management. To put it another way, you are doing well if no more than 15 percent of your donors fall away each year. So do the math. If your organization has 10,000 active donors, and if 8,500 (85 percent) of them renew each year,... (read more)
• March 2006 •
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| 268. |
P.S. -- The Last (But Certainly Not The Least) Important Part Of Every Successful Sales Letter
by: Robert Boduch
The Power Of The P.S. Look at the conclusion of any successful sales letter and what do you see? Webster’s defines it this way... “Postscript -- To write after; a paragraph added to a letter after it is concluded and signed by the writer; an addition made to a letter or composition after the main body of the work has been finished, containing something omitted, or something new occurring to the... (read more)
• March 2006 •
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| 269. |
Premiums and Freemiums- Who's Doing What?
by: Shira Linden
Just like in the fashion industry, premiums have their hot sellers and their has-beens. The industry is sensitive to changes in technology that render some premiums obsolete, and to political events that affect the business climate. Stan Konik, President of Konik and Company, a merchandise premium supplier to the publishing industry for over 30 years, reports that cameras, which used to be very p... (read more)
• March 2006 •
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| 270. |
Poster Printing: Doing It The Right Way
by: Viojieley Gurrobat
Poster printing has certainly come along way since they were first used. Nobody can really say exactly how the print market will look in a few years time. But a few trends are clear; the surge in digital printing will carry on. Digital printing has really taken off in the last few years with more and more companies offering digital printing services. More and more people and businesses are now mo... (read more)
• March 2006 •
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