| 591. |
How to Create Marketing Copy Your Visitor's Can't Stop Reading
by: Cathy Goodwin, Ph.D.
Like most solo professionals, you can't afford to sell yourself with hype. You want to create a friendly conversation with website visitors so you'll attract clients. But a website that doesn't attract and hold attention tends to grow cobwebs. It looks sleepy! And research shows, over and over, that long copy sells better than short copy. So how you do create long messages that don't s... (read more)
• March 2006 •
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| 592. |
How A Beginner Could Choose A Suitable Affiliate Program To Kick Start Online Home Business
by: Sung-Liang Woon
If you are new to online business, like I used to be, the fastest way to start your Internet online business is by becoming an affiliate to sell some one else's products because it allows you to make money from your website visitors without having to worry about shipping and payment processing. The products from the affiliate owners are usually information products such as electronic books (eB... (read more)
• March 2006 •
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| 593. |
Affiliate Fraud - Avoiding Fraud In Lead Programs
by: Rob Wood
Lead fraud is possibly the largest obstacle to successful lead gathering via Affiliate marketing on the internet. Finding pre-qualified leads online can be either very successful or very frustrating depending on how you set up your program to deal with fraud. Gathering leads through an Affiliate program can be a very successful venture if you find the right Affiliates. Names and contact details of... (read more)
• March 2006 •
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| 594. |
Top 5 Reasons for Buying a Used Trade Show Booth
by: Patty Stripes
You've done a couple of trade shows, rented a couple of spaces in exhibition halls, and admit it, you're hooked. You love the excitement of the crowds, of meeting your clients up close and in person. Hey, you don't even mind your aching feet! And you've been thinking that you'd like to do more trade shows and want a booth of your own. The trouble is you can't really afford t... (read more)
• March 2006 •
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| 595. |
Business Names Do Matter, Norm Brodsky
by: Marcia Yudkin
In the November 2005 issue of Inc. magazine, Norm Brodsky wrote: "Your company's name plays little, if any, role in determining your success." I agree completely that a company with a bad or mediocre name can reach success. However, here are 10 reasons why coming up with a snappy, interesting and memorable name is worth the business owner's or organization's time and energy. 1. When you... (read more)
• March 2006 •
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| 596. |
The Changing of the Guard: Four Key Exhibiting Strategies for Generation Y
by: Susan Friedmann
Survey the crowd at any trade show, and one trend immediately makes itself apparent. Attendees are getting younger. The infamous Baby Boomers are preparing for retirement, and Gen X’ers have moved into upper management positions. Now we’re exhibiting for Generation Y. The members of Generation Y were born between 1977-1994. It’s a huge demographic, with over 68 million individuals, 40% of which ar... (read more)
• March 2006 •
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| 597. |
How to Use Email Marketing To Build Your Entire Online Business
by: Keir Smith
Let me ask you a quick question.... Do you know what is the most effective way to use email? C'mon...think really hard on this one... Don't know the answer? Actually it doesn't really matter...because I'm going to share with you 3 really simple and easy ways to use your email to build a profitable business completely online using nothing but your email list... I see you like this alrea... (read more)
• March 2006 •
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| 598. |
Why Santa's Marketing Works Better Than Yours
by: Sean D'Souza
Santa Claus Inc. is well and profitable, right through recessions, depressions and just about any economic scenario. The reason why his marketing strategies work better than yours, is because he uses solid, dyed-in-the-wool psychology. He knows he doesn't have to use new fangled techniques, when his simple marketing has stood the test of time. If you don't believe in Santa, you'd better ... (read more)
• March 2006 •
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| 599. |
The Rise Of Techno Toys And Gifts
by: Steven Mallon
The market for technology-based gifts for the ‘big boys’ market continues to grow As Christmas looms once more on the horizon, the retailers stock their shelves in the hope of a bumper season. Parents try their level best to appease the kids at great expense but the era of the train set and doll houses is over and the pressure and financial strain on parents increases. The increasing trend towards... (read more)
• March 2006 •
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| 600. |
Five Easy Ways to Promote Your Website
by: David C Skul
Advertising and promoting your website can be tough: it appears that there are many different ways to accomplish this task, but most of them take time or money with out guaranteed return. In order to make things a bit easier I have compiled list of ten really simple techniques to promote and advertise your website. 1. Advertise in the general Media. To this point, you may have already overlooked o... (read more)
• March 2006 •
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